More than 5 million new visitors just in 2022
Mstaml Inc – January 31, 2023 – Riyadh, Saudi Arabia – Mr.Abdulrahman Mohammad Hamad bin Shahbal, CEO of “Mstaml Inc.” during the annual meeting with the work team: I am proud that we are following a clear plan in which we have achieved many of the goals that we set at the beginning of last year, and I am confident that everyone is proud of what he did and he will do in the coming days.
With that, we’ve built out and enhanced our platform and services considerably over the years. We’re creating programs that help Sellers provide Buyers with the best takeout experience to ensure satisfaction… because we understand that we represent and reflect the sellers we serve and it’s our job to do all we can so buyers come back for more, Let’s dig in to the 2022 results:
More than 5 million new visitors just in 2022 With a total of more than 3.6 million app downloads on all IOS, Android, and Huawei devices:
Mstaml provides many services to users, in which we excel in serving sellers and buyers, and it is considered the most important source of income for Mstaml.
| Service | Income | Pic |
| Commission: 1% commission payment service after the sale, and Mstaml is the first site to implement this service in the Arab world since 2001. | The percentage of increase in income from this service in 2022 compared to 2021 = 56%  |  |
| Power service: It is a service to increase the number of views of your commodity and display it to interested people to increase the percentage of purchase for it, and it is displayed in its first section in the Mstaml market and within the ads affiliated with its section under a paragraph called “Power Ads”, and a sign appears next to it to distinguish the advertisement. | The rate of increase in income from this service in 2022 compared to 2021 = 396% |  |
| Merchant Membership: It is a service that allows you to make the most of “Mstaml” services compared to regular membership and exempts you from paying any 1% commission for any commodity you sell during a full year. | The percentage of increase in income from this service in 2022 compared to 2021 = 3% |  |
| Shipping service: The shipping service from “Mstaml” helps you to easily ship your goods that you sold through Mstaml through approved shipping companies and follow them from “Mstaml” directly to reach the buyer directly. | The percentage increase in income from this service in 2022 compared to 2021 = 335% |  |
| Stores service: to serve business owners, where the Mstaml system “stores” was created to help sellers and owners of various commodities and goods that are sold continuously through the site to create an online store linked to the Mstaml system through which they can sell their goods, goods and services with ease, and the Mstaml system stores It can be linked to the domain of the merchant’s site with ease, and through its own site, it can follow the store’s statistics, views, and requests without the need to enter the main Mstaml system, and it can also respond to all messages from its site, and it can buy the fast advertising service in Mstaml to promote the same advertisement in the main Mstaml The stores system is linked programmatically to the paid services provided by Mstaml. The number of stores so far is more than 2,131 stores with published ads. | FREE |  |
| Membership verification service: a free service to verify your account in “Mstaml” and increase the confidence of your customers by linking it to your official information through the Absher government system. | FREE |  |
| Mstaml Affiliate Service: It is a system to help profit by marketing the products offered in “Mstaml” to get a percentage of the commission when they are sold through you. | Non-Profit |  |
We develop our system and conduct experiments to develop the buying and selling process through our various channels and measure the efficiency and effectiveness of everything we do in order to maximize our return on investment. We improve performance through tests, measure the impact in a scientific way, and find new ways to continue high growth to ensure that we maintain great results and well-being For our business and our people, internal marketing teams support all other marketing functions, work collaboratively and are able to be flexible based on business needs, and here we review the evolution of the last years (2021-2022).
| All registered buyers and sellers in the system | 64٫52% |
| All registered buyers and sellers from Saudi Arabia | 167٫00% |
| All registered buyers and sellers from Emirates | 181٫00% |
| All registered buyers and sellers from Bahrain | 137٫20% |
| All registered buyers and sellers from Qatar | 74٫27% |
| All registered buyers and sellers from Kuwait | 98٫70% |
| All registered buyers and sellers from Oman | 95٫33% |
| All registered buyers and sellers from Egypt | 249٫38% |
| All registered buyers and sellers from Yemen | 121٫52% |
| All registered buyers and sellers from Iraq | 116٫81% |
| All registered buyers and sellers from Jordan | 130٫27% |
| All registered buyers and sellers from Morocco | 108٫41% |
| Total number of ads added | 32٫64% |
| The total number of visitors to the website and application | 31٫82% |
| New users | 32٫50% |
| Number of views | 67٫54% |
| Number of events | 40٫96% |
| Users ages 18-24 | 29٫22% |
| Users via computer | 66٫00% |
| Users the site via iOS | 364٫28% |
| Users via Mobile | 78٫03% |
In the year 2022, we achieved some achievements that we are proud of, and they serve as a highlight of the efforts made by our team in all departments:
- “Huawei” signs a partnership agreement with the “Mstaml” app.
- Mstaml app celebrates 1,000,000 registered buyers and sellers in the Kingdom of Saudi Arabia.
- Mstaml launches the #BuyConsciously campaign to contribute to the fight against financial fraud.
- “Mstaml” expands and launches the “Jordan” division to develop the buying and selling process in the Kingdom.
- Linking “Mstaml” with the Absher system gives more confidence to buyers.
With the growth that we achieve every year, comes as a result of following up on achieving the goals that we set and following them correctly with our team and by devoting all our expertise and follow-up to each of market and the growth of merchant sales, electronic transformation and competition on a daily basis, so our most prominent goals in the current year 2023 will be as follows:
- Increasing the number of users of the application in each country by 15%
- Increasing the number of ads published to more than 20%
- Increasing the number of users of paid services by 10% for all site services.
- Increasing the number of visitors to the website and the entire application by 15%
- Increasing the number of new users by 15%
- Increasing the number of views by 15%
- Increase the number of events by 15%
- Activating the paid brief service to detect the car in cooperation with Elm Company (Mstaml Saudi Arabia ).
- New agreements and partnerships with local and foreign companies and activating the shipping service to serve outside Saudi Arabia in other countries.
- Activating the English language in the application and the website.
- Activating the application in new Arab countries.
- Activating a unified payment system at a lower rate with a (global) company for all countries where the paid system operates outside the scope of the GCC countries (an agreement has been made with the company and the system is being installed with our team).
Thank you and See your in 2024 🙂
If you would like more information and numbers, please contact us: [email protected]
